What is a TikTok Pixel? A Complete Guide to TikTok Ads Tracking

If you’re running TikTok Ads, tracking conversions and optimizing ad performance is crucial for maximizing your return on investment (ROI). This is where the TikTok Pixel comes in. It is a powerful tracking tool that helps advertisers measure the effectiveness of their ad campaigns by tracking user actions on their website. In this guide, we’ll explain what the TikTok … Read more